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WVU Parkersburg Alumni Association WVU - Branding and Communications
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Institutional Advancement Institutional Advancement enhances public understanding and recognition of WVU Parkersburg and its mission and develops support for the institution. The division's departments are responsible for a range of activities that provide the framework for building strong support and lasting relationships with a variety of constituencies, including alumni, community members, donors, lawmakers, the media, students, parents, and friends. The unit is responsible for the college's internal and external communications and develops and implements strategies to promote the institution in support of the college mission and goals through a proactive, coordinated advancement program. Institutional Advancement enhances the institution's profile in the community, promotes partnerships and collaborative efforts, and supports student recruitment and fund-raising efforts. Institutional Advancement includes:
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