CMT (Country Music Television) is teaming up with West Virginia University at Parkersburg to encourage area residents to enroll in college as part of the cable network’s CMT Empowering Education initiative. The college will host a special concert event on Thursday, May 21 featuring country music artist and Broadway star Rachel Potter.
The event will begin at 5:30 p.m. with a fair showcasing WVU Parkersburg’s technology programs, followed by a concert in the College Activities Center. Admission to the concert is free with ticket. Tickets are available at the WVU Parkersburg business office.
A top-12 finalist on the hit reality TV show The X Factor, Potter recently released her first full-length album “Not So Black and White.” Featured in such notable outlets as “Rolling Stone,” “Billboard” and “The Huffington Post,” Potter is best known for her roles on Broadway such as Wednesday Addams in “The Addams Family” alongside Brooke Shields; the mistress in the Tony-nominated revival of “Evita” with Ricky Martin; and Glina on the national tour of the smash hit “Wicked.”
The May 21 event will include interviews with four current WVU Parkersburg technology program students and alumni who will share their success stories.
“This is a wonderful opportunity to showcase the accomplishments of our students,” said Dr. Fletcher Lamkin, WVU Parkersburg president. “We are so grateful to CMT for the opportunity to host this event and encourage those who are considering college to take the next step and enroll.”
The partnership with WVU Parkersburg is the result of a three-year collaboration that CMT and the American Association of Community Colleges announced earlier this year aiming to raise visibility for education and rural workforce struggles. The pilot year activities focus on recruitment and retention efforts with 14 community colleges nationwide.
“We believe everyone deserves the opportunity to reach their full potential with education beyond high school,” added Lucia Folk, Vice President of Public Affairs, CMT. “We’re thrilled to partner with West Virginia University at Parkersburg to showcase the incredible resources and opportunities they provide to this community.
CMT Empowering Education launched in 2012 to encourage viewers, no matter their age, to enroll or re-enroll in school to reach their full potential. CMTEmpoweringEducation.com offers crucial information and resources for prospective students, including tips for how to finance their education, a timeline for applying to school and access to a multitude of scholarship resources. By answering a few simple questions, users receive a customized action plan for completing school in a way that fits their individual needs and lifestyle.
About CMT Empowering Education
CMT Empowering Education is a comprehensive educational campaign that provides an online resource, www.CMTEmpoweringEducation.com, to aid CMT viewers in overcoming the most commonly perceived obstacles to furthering education. The site aggregates the multitude of existing quality information in one easy-to-navigate central location, and creates an individualized education action plan for each user.
CMT Empowering Education is founded on the same education research and insights that led to the creation of Get Schooled, a non-profit organization dedicated to using media, technology and popular culture to improve attendance. Get Schooled was formed through a partnership between Viacom and the Bill & Melinda Gates Foundation. Advising partners for the CMT Empowering Education campaign include Achieving the Dream, the Association of Career and Technical Education, the Bill & Melinda Gates Foundation, the Center for Workforce and Economic Development at the American Association of Community Colleges, National Skills Coalition and Skills for America’s Future (the Aspen Institute).
About American Association of Community Colleges
As the voice of the nation’s community colleges, the American Association of Community Colleges (AACC), delivers educational and economic opportunity for 13 million diverse students in search of the American Dream. Uniquely dedicated to access and success for all students, AACC’s nearly 1,200 member colleges provide an on-ramp to degree attainment, skilled careers and family-supporting wages. Located in Washington, D.C., AACC advocates for these not-for-profit, public-serving institutions to ensure they have the resources and support they need to deliver on the mission of increasing economic mobility for all.